Substack vs Movemental: an honest guide

Same revenue share, different value

Both Substack and Movemental take 10% of your content revenue. The difference isn't cost—it's what you get for that 10%. Substack gives you a newsletter platform: publish articles, build an email list, optionally charge for subscriptions. Movemental gives you a full platform (books, articles, courses), voice-preserving AI, and a credibility network—the scenius of movement leaders who vouch for each other.

When Substack makes sense

• You mainly want to write and send a newsletter.
• You're okay with newsletter-only—no courses, no books as structured products.
• You want to launch in minutes with zero upfront cost.
• You're fine with discovery via Substack's algorithm (Recommendations, discovery tab).
• You don't need a movement-specific network or credibility graph.

When Movemental makes sense

• You want one home for books, articles, and courses—not just a newsletter.
• You want platform ownership—your site, your rules, not rented infrastructure.
• You care about credibility through relationships—who points to you, visible—not algorithm-driven discovery.
• You want AI that amplifies your voice from your body of work, not generic tools.
• You want to be part of the scenius—Alan, Brad, and movement leaders who cross-promote and make credibility visible.

Side by side

The short version: Substack is excellent for newsletter-first writers who want to publish quickly and cheaply. Movemental is for movement leaders who want one owned platform—books, articles, courses—and a credibility network. Neither is wrong. Choose based on what you're building.