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The Knowledge Spine
About This Book
The Knowledge Spine is your foundational guide to understanding platform ownership, revenue retention, and how to create content that catalyzes lasting change. This free resource establishes the shared language, discernment, and posture needed to use Movemental effectively. It's not a lead magnet—it's the foundation for everything we do. Whether you're a seasoned movement leader or just beginning your journey, this book provides the conceptual framework for thriving in the digital age while maintaining theological depth and authentic voice.
What You'll Learn
- 1Master the vocabulary of platform ownership vs. rental
- 2Develop discernment for effective content strategies
- 3Understand network effects and amplification
- 4Learn the posture needed for creating transformational content
- 5Discover how AI can amplify authentic voice without replacing it